Metropolis — how can you take advantage of the next generation of commerce?

In a new text, we clearly explain how the next IDO on WeWay Launchpad will use the latest trends in commerce and fashion. You will be able to understand how the project’s tokens will help you make money on the transition from classic commerce to the crypto world and the development of the creator economy.

The digital world is becoming increasingly tangible, and the boundaries between the real and the virtual are becoming more illusory daily. Metropolis is at the forefront of these cultural shifts and offers a three-part product:

• Marketplace (physical, digital, and physical goods)
• Avatar creation service
• NFT platform

Three aspects connect all of them:

• Commerce
• Games
• Experience

Metropolis has social functions — you can follow influencers and brands, and sharing content on social networks is convenient. Users can link their profiles and create a digital portfolio. Digital identity is a crucial element of the creative economy of the future. Virtual worlds are rapidly evolving, and even Apple has entered the game. People care about how their Instagram page will look as much as their image in real life. Creating an avatar from thousands of elements will be possible — a detailed copy of a person emphasizing style and self-expression. The copy will be stored as an NFT and used in AR, games, metaverses, and Vtubing. One of the impressive innovations of Metropolis is its convenient integration with these industries. With the new level of interoperability, users will get one digital copy across many venues with a couple of clicks to switch.

Digital fashion is the next stage of platform immersion. People need to express themselves, and fashion is one of the main ways to do this. In Metropolis, fashion is not tied to space — there will be both physical goods and fully digital goods in the Marketplace. The most exciting segment is the phygital. Many goods can be owned online and receive an offline version. The project states the importance of the physical manifestation of the user’s digital choices. Every real-world product will have the possibility of translation into virtual form sewn into it, and digital designers will be able to reproduce their work in the real world. Many brands are experimenting with this fashion trend, and Metropolis promises to be a notable platform to test theories and hypotheses about the needs of the new generation.

In addition to merchandise on the platform, users will be able to:

• sell and gift experiential items like exclusive access to events
• participate in digital loyalty programs
• donate to charity

Influencers and brands always react with interest to anything new and popular. Metropolis has a solid list of announced partnerships: DJs like Steve Aoki and Blondish, graffiti star Enivo, designers like Rick Dick and Pet Liger, and artists Elise Swopes and Bryan Brinkman. Notable Web2 and Web3 companies include TimeOut, Unstoppable Domains, Lamina 1, Zen Academy, Sneakerheads, and The Flare Network. With over 350 creators and brands already expressing their support, you can expect their audience’s attention from the start. The startup’s biz dev team is doing quality work and is ready for a surge in popularity post-launch.

Influencers will be able to create collections and monetize their popularity in a new form on a platform with access to a crypto community that experts estimate will be over a billion people by the end of 2024. Blockchain is a crucial element of the creator economy — the next generation of finance. In it, the creator is much less dependent on mediators in the form of curators or corporations. Platforms like Metropolis use all the basic principles of a model in which a person becomes a brand and earns immersive tokens from their popularity.

Hundreds of famous personalities have already created their fashion brands; the startup offers them a powerful and convenient tool to address fans in a modern technological language.

The large venture capitalists who believed in Metropolis include Cointelegraph, Protocol Labs, Cluster Capital, and others. The project promised to build a real metropolis of the digital world. Metropolis has combined three key elements into its business model:

• Customers will be able to buy things and experience them.
• Creators will profit and engage their subscribers in new activities.
• Brands will increase monetization through new channels and show their modern side.

It’s even easier to believe in the project’s success if you look at competitors’ financials that are inferior to Metropolis in crucial parameters. Goat and StockX raked in $266 million and $500 million, respectively, with valuations of $1.75 billion and $3.8 billion. Metropolis balances between the Web2 and Web3 worlds, and it will be possible to pay for goods here using both cards and crypto.

The $CLAY token is scheduled to launch in mid-2024 and can be used to organize events and quests, receive bonuses, own assets, manage the future of Metropolis, and develop brands. Owning $CLAY is, above all, the key to the full potential of the ecosystem. The token will be issued on the Polygon network.

With so many high-profile investors and confirmed partnerships, we can safely hope that the team understands what needs to be done to develop and reach new heights. Among the key people in Metropolis are specialists with experience at Pfizer, Forbes, The New York Times, Patreon, and Princeton University.

The project already has over 45,000 subscribers in X and over 8,000 in Discord. Community members have already bought 5,000 NFTs. Metropolis has managed to negotiate partnerships with 556 offline platforms. The startup’s roadmap includes AI quests, real-life prizes, promotional campaigns from offline venues, and immersive activities on city streets. Pay attention to this IDO to everyone who wants to make time to make money on the transformation of such an old industry of civilization as commerce.

Metropolis is a powerful innovation in business, fashion, and art. It is capable of causing a wow effect even for the most sophisticated digital technology enthusiast, and that’s enough to confidently participate in IDO at WeWay Launchpad. The fundraising goal is $300k

The launch date and terms and conditions will be announced soon. Stay tuned to X and Telegram for updates.